Uncategorized Archives - Maria Bailey https://www.mariabailey.com/category/uncategorized/ The Expert on Marketing to Moms Mon, 22 Jun 2020 15:47:02 +0000 en-US hourly 1 https://wordpress.org/?v=7.1.3 5 Questions to Ask Your Agency About Marketing to Millennial Moms https://www.mariabailey.com/2020/03/5-questions-to-ask-your-agency-about-marketing-to-millennial-moms/ https://www.mariabailey.com/2020/03/5-questions-to-ask-your-agency-about-marketing-to-millennial-moms/#respond Sun, 01 Mar 2020 15:46:07 +0000 https://www.mariabailey.com/?p=12553 Even as Generation Z is entering motherhood, brands are still trying to understand and tap into the spending of Millennial Moms.  Unfortunately, many are entrusting this daunting task to their agency who may or may not understand the demographic themselves. Here are 5 questions that can help brands steer their marketing activities toward a higher [...]

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What do Moms Want in Little Boys’ Pants? We Asked and Moms were Eager to Share their Opinions. https://www.mariabailey.com/2020/01/what-do-moms-want-in-little-boys-pants-we-asked-and-moms-were-eager-to-share-their-opinions/ https://www.mariabailey.com/2020/01/what-do-moms-want-in-little-boys-pants-we-asked-and-moms-were-eager-to-share-their-opinions/#respond Sun, 26 Jan 2020 15:44:39 +0000 https://www.mariabailey.com/?p=12549 Get a group of moms together and you never know what topics will come up. Recently we were privy to a conversation between moms of boys. All the mothers had at least one son under 16 years old. One might expect the discussion to center around endless appetites or toilet seats, but instead it was [...]

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Is your company ready for the Gen Z Mom? https://www.mariabailey.com/2018/11/is-your-company-ready-for-the-gen-z-mom/ https://www.mariabailey.com/2018/11/is-your-company-ready-for-the-gen-z-mom/#respond Mon, 12 Nov 2018 14:31:33 +0000 https://www.mariabailey.com/?p=12439 BSM Media, Inc. is an award-winning and internationally recognized Marketing to Moms agency specializing in influencer engagement and outreach programs. Their MommyParties, and Social Spotters, services are proven activation tactics used by Fortune 100 to Start Up companies. BSM Media also owns and operates MillennialInfluencers.com and GenZInfluencers.com which connects brands to Millennial Influencers and Gen Z Influencers.   Maria Bailey is the [...]

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BSM Media Makes Seminole 100 As Fastest-Growing Alumni-Owned Company https://www.mariabailey.com/2018/02/bsm-media-makes-seminole-100-as-fastest-growing-alumni-owned-company/ https://www.mariabailey.com/2018/02/bsm-media-makes-seminole-100-as-fastest-growing-alumni-owned-company/#respond Wed, 28 Feb 2018 12:57:45 +0000 https://www.mariabailey.com/?p=1257 I’ve always been a risk taker. I guess when you grow up the oldest of 11 children, you have to learn to live outside the box or not get noticed by your siblings. Perhaps I also learned at a young age, the bigger the challenge, the greater the feeling of fulfillment. Regardless of the reason, [...]

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